Infinity Renewable Energy
This brand identity was created in Adobe Illustrator CC and Adobe InDesign CC. The specifications for this brand identity were that it should be obvious that the company is about green and renewable energies while still maintaining a professional theme that would be expected of a Fortune 500 company. This was a large, ongoing project which spanned over an eight week course that required the creation of multiple logos for different situations, a standard company business card, document templates for a letterhead, a package design, a website mock up, and lastly a style guide. I used a simple green leaf to serve as the symbol logo and used the color and simple lines to create a clean, professional brand identity. The primary font used across all works in this brand identity is Crushed Regular and Bold. Other fonts include Josefin Sans Regular and Bold.